| Title: | Entrepreneurship |
| Code: | BUS 495 F |
| Credit: | 3 |
| Contact Hours: | 45 |
| Description: | In this course students plan a virtual company from concept to creation. This entails writing a business plan, analyzing market & competition, creating the image, registering a name, selecting a location, managing human resources. Although focused on fashion, and serving as a capstone course for Fashion Marketing and Merchandising students, the course has general applicability. |
| Prerequisites: | basic marketing and basic business, or equivalents, and one other upper level course in business or fashion |